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Poster design

Posters are an art form that can be successfully used as a very effective advertising tool. If the poster fulfils its basic function well (influencing the imagination and emotions of the recipient), it can also contribute to the popularisation of a brand, a product or an event.

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Poster design, however, is a very difficult art. The ideal poster should be memorable and play on words, symbols or associations in a creative way. All this should be accompanied by a minimalist layout and the message should be concise, to the point and fully comprehensible to the recipient. If you are looking for posters of this kind, then you have come to the right address. Our company specialises in this kind of graphic design.

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Posters, or applied art

Every poster we design has a dominant, or main, element (this can be either graphics or text). It is this that is supposed to mainly focus the viewer’s attention – analogous to the art form of advertising photography, where the product is always the centre of attention. In addition, it should be mentioned that our posters always follow the rules of perception. The information on the poster will therefore be grouped according to its degree of importance and positioned accordingly.

When designing posters, our graphic designers also often use the principle that less is more. They therefore combine various techniques – from computer-based, analogue to manual. Thanks to this unconventional approach, we can enrich the poster with QR codes on request and make it partly multimedia.
– Rafał Sromek, owner