Graphic banners as a way to advertise on Google Ads
This form of advertising is intended to attract the attention of the customer visiting the website. A well-designed banner graphic guarantees that the recipient will be interested in the presented content. Creative graphics placed on a banner will make the customer interested and acquainted with the content placed on the graphic banner. In this respect, graphic banners significantly outclass classic text adverts, as they are much more effective in attracting the viewer’s eye.
Graphic banners as way to advertise on Google Ads
A flagship example of the use of graphic banners is Google Ads ( formerly Google AdWords ). However, when designing graphic banners for this type of marketing campaign, one needs to be aware of a number of guidelines and limitations. This is because the preparation of graphic materials for the Internet differs from the creation of traditional forms of marketing such as poster design. It is a matter of adjusting the designed graphics to Google’s size requirements and making sure that all banners fit within the specified graphic file size (up to 150 KB) and acceptable file formats.
// savings for the entrepreneur and an opportunity to reach customers to convince them to buy
It is therefore best to outsource the design of graphic banners to a proven marketing agency. In the history of our company, we have already conducted many advertising campaigns with the use of graphic banners. You can therefore be sure that the graphic creations prepared will be of the highest quality and will effectively encourage customers to familiarise themselves with their content.
By choosing graphic banners from our company, you are guaranteed a unique graphic design and an attractive price.
– Piotr Karp, Head of Graphics Department